What Is Viber and How It's Used for Business

Have you ever used Viber? It can be another communication channel to connect with your customers, such as Telegram, and WhatsApp, for instance. However, you will need to learn how it works and dedicate time to and attention to interact with your audience from there.

What Is Viber?#

Viber is an app that you can download for free on your cell phone or computer and use to send messages and make audio and video calls with other people who have Viber installed on their devices. 

Owned by Rakuten, the app is available for iOS, macOS, Android, Windows, and other operating systems. You can create group chats, join communities, and make your own stickers and gifs. 

Main features:

• Send text messages, videos, photos, and audio
• Share stickers and gifs
• Make video and audio calls
• Start Group Chats
• Join Communities
• Delete and edit seen messages
• Set disappearing messages
• Sync the same account on multiple devices

Viber for Business#

Viber also offers features for brands that want to promote their business inside the platform.

Advertisement#

You can advertise your brand inside the platform, there are multiple options for ad placement. The ad can be shown on the explore page, in the calls section, or the chats, for example. As the user browses through the app, they will see your sponsored content, and be able to get in contact with your brand inside the app.

It's possible to choose the ad format, including video You also have the option to create unique stickers, animated and statics, to represent your brand and engage with your audience, 

Conversation Channel#

You can also use Viber to communicate with your customers, offer products and services, and gather feedback. Enjoy it to send messages to notify clients about the buying process, for example, to confirm a purchase or update about a delivery. 

Viber may also be a communication channel to promote product launches, and events, and send special discount coupons to convert leads into customers. 

JivoChat Integration to Viber#

JivoChat provides you with the perfect solution for managing multiple communication channels without missing any message. By integrating it to Viber, you will get notified when anyone sends you a message from Viber  and you can reply to them through the JivoChat platform. 

Viber messages arrive at the JivoChat app and are distributed to your available agents. As a result, customers get answered faster. 

You can enjoy JivoChat features to enhance communication, for example by assigning tasks, and keeping track of customer interaction history in all of your channels, which gives you and your team a better understanding of how to solve their demands. 

Another advantage is that you can use the JivoChat chatbot to answer messages 24/7 in Viber. It will reduce the workload, enabling your agents to focus on more complex issues. You can use a ready-made template and create a bot according to your business needs.

Enjoy Viber with JivoChat#

Now that you have seen what Viber is and how you can use it for your business. What about boosting this communication channel with JivoChat? Enjoy our free trial and discover everything we have to offer to help you engage with your audience and increase sales.