5 Best Affiliate Marketing Platforms in 2025

Getting to know the best affiliate marketing platforms can help you establish valuable partnerships with multiple brands. Businesses from several sectors use affiliate marketing to promote their brand, increase visibility, and sell more.

On the other hand, website owners, content creators, and digital influencers who sign in to their affiliate programs can profit from sales made through the links they publish on the internet. It can be a win-win situation for both parties.

Affiliate marketing platforms will assist you in finding affiliate programs that match your profile, so you can make money with the content you create.

What Is Affiliate Marketing?#

Affiliate marketing is a strategy used by companies worldwide to partner up with affiliates who will receive a commission fee for each sale, website visit, or lead they get to the company. For example, imagine you have a blog about travel tips and tourism, and you sign up for an affiliate program from a luggage brand.

You will receive links related to what they want to promote, which can be a specific product or a special campaign, for instance. Then, you need to create content to encourage people to click on links received.

The way you will profit depends on the affiliate program opted by the company. The 4 main ways are:

• Pay per sale: the company pays a percentage of each sale made through the link you published.
• Pay per lead: you will receive based on the number of leads you generate for the company.
• Tiered commissions: your earnings will increase as more customers you refer to the company.
• Pay per click: you will get paid according to the number of clicks the links you promote get.

The best affiliate marketing platforms provide a network space where you can connect with brands from multiple niches and different sizes.

5 Best Affiliate Marketing Platforms#

1. ShareASale#

ShareASale has generated over 200 million sales in 2023 and counts with more than 30,000 merchants, and 1 million publishers. You can partner with brands you love by promoting their products and services to your audience, and be part of profitable affiliate programs.

Enjoy the merchant search tool to find the most suitable affiliate partners for you. You can use various filters to refine the search, including a marketing calendar with seasonal opportunities. ShareASale also provides reporting tools, so you can keep track of your performance in affiliate campaigns.

Key features:

• Marketing tools
• Merchant search
• Reporting tools
• Custom link tool
• Advanced tracking methods
• Custom commissions

2. AWIN#

AWIN is a global affiliate marketing platform that aims to empower advertisers and publishers to grow their businesses online. You can enjoy it if you are someone looking to promote brand products, an agency that wants to manage affiliate marketing activities for your clients, or an advertiser that's ready to create an affiliate program.

The platform works with multiple sectors, including retail & shopping, fashion, travel, finance & insurance. If you are a content creator, AWIN offers the Accelerated Payments tool, so you can earn rewards quickly when customers make purchases through your link. Use the advanced reporting to measure the success of your campaigns.

Key features:

• AWIN's Accelerated Payments
• Advanced reporting
• Expert tips to grow your program
• Intuitive interface
• Automation tools
• Dedicated support for agencies

3. Amazon Associates#

Amazon Associates is the affiliate program created by Amazon, which helps content creators, publishers, and bloggers monetize their traffic. Once you sign up for the program, you can use its customized linking tools to recommend products sold in Amazon marketplaces and earn a commission on each item sold through your link.

It's possible to earn up to 10% in commissions from qualifying purchases and programs. You have thousands of products to choose from, which helps to create personalized recommendations based on your target audience's profile.

Key features:

• Recommend products
• Customized linking tools
• Earn up to 10% in associate commissions

4. Rakuten Advertising#

Rakuten Advertising is an affiliate network platform that provides the technology brands need to get results. You can use their network data to connect with partners and create high-performance partnerships.

They use artificial intelligence to predict performance, so you can make data-driven decisions, and diminish the risk of error. You will also count on a team of experts to help you find the best strategies for your business.

Key features:

• Advanced affiliate technology
• Network data
• AI-driven forecasting and benchmarking
• Expert teams

5. CJ Affiliate#

With CJ Affiliate, publishers from all over the world can find companies to partner with and make money with their content. The platform offers tools to help you understand and reach your audience.

You will get strategic recommendations based on region, distribution model, and business size. After signing up, you will get instant access to a global network of brands, enabling you to register for affiliate programs with just one click.

Key features:

• Tools to understand and reach your audience
• Specialized strategies
• Brand discovery
• Ad and content monetization
• Comprehensive omnichannel tracking

Choose the Best Affiliate Marketing Platform for You#

Now that you have seen some of the best affiliate marketing platforms available on the market, you can enjoy the opportunity to start profiting online. Choose the affiliate network that suits you best, and start connecting with businesses that are aligned with the type of content you create and that match your target audience profile.