20 Most Popular CMS Platforms in 2024

Reading time16 minutes
Jaqueline Corradi
Jaqueline Corradi
Content Manager

The most popular CMS platforms present several useful functions for companies, marketing professionals, and content creators looking for a simpler way to develop and manage their websites. For instance, it can be a blog, an online store, or a business website.

High-quality CMS services enable you to create user-friendly pages, upload content with just a few clicks, and track key performance indicators. Knowing the most renowned CMS will help you choose the right one for your needs.

What Is a CMS?

CMS is short for Content Management System. It allows you to upload, manage, create content for websites, and build the website itself. When you use a CMS it isn't necessary to know programming languages such as HTML, JavaScript, and CSS to create a website.

Popular CMS platforms provide essential features such as pre-built templates, drag-and-drop page editors, and SEO and data analytics tools. It gives you autonomy to customize your website and keep its content updated.

Benefits of Using a CMS

No Coding Experience Required

Everyone can build a website with CMS because you don't need to know how to code. You can edit and publish content without having to write any piece of code.

You Can Add Multiple Users

Most of the popular CMS platforms allow you to add multiple users to the system, and assign roles. You can define their access permissions based on these roles, for example, editors, authors, and admins.

They can use the CMS at the same time on each of their computers without having to be in the company office, which facilitates remote work. You and your team can work from anywhere, you just need an internet connection. It's possible to update or publish content in real-time, and also schedule them.

Collaborative Work

Whether your team is working remotely or in the same office, you have the opportunity to add all of them to the content management system software. It's possible to keep track of the website updates inside the same platform, complete and assign tasks in the CMS platform, and follow up on the results.

SEO

Popular CMS platforms provide you with SEO tools, which are extremely important to conquer organic visibility and make sure that your pages are seen as relevant by search engines, such as Google.

Blogging

Counting on a CMS makes it much easier to create a blog and maintain it. You will have a content editor to publish and edit articles. You also may enjoy several tools to personalize the text, for example, put words in bold and italic, the font type, and add hyperlinks, images, and videos.

Pre-built Website Templates

It's common to encounter CMS that offers pre-built templates for different types of web pages, such as blogs, home pages, ecommerces, and product pages. You can usually select the template by theme, and, then, customize it to adapt to your brand's visual identity.

With a pre-built template, it's easier to know how to organize the page elements, by following a model. Besides, it doesn't require being a design professional, you already have the base to develop the page, just use your creativity, and make sure that the website is aligned with your brand's image.

What to Consider When Choosing a CMS

Easy-to-use Interface

High-quality CMS platforms must provide an easy-to-use interface so that you can quickly learn how to enjoy all of its features. You should be able to create, manage, and edit content without any hustle.

Personalization Tools

Check if the CMS provides customization for creating personalized pages. That's essential to design a website that's aligned with your brand's visual identity and is attractive to your target audience.

Customer Support

Multiple communication channels for customer assistance, such as live chat, email, and telephone are essential. A CMS company must offer 24/7 support, so you can count on expert help to fix problems anytime you need it.

SEO Features

When analyzing the CMS features to choose the one that fits your needs best, don't forget to see if it has built-in SEO features. This way, you can build SEO-optimized pages that are more likely to rank on the first search result pages at Google and other search engines.

Scalability

As your website grows, you may need to increase the media storage size or CMS items limit. Therefore, it's necessary to count on a platform that allows you to scale up, always keeping high website performance.

Security

What security measures does the CMS take to make sure your website and your visitors and customers' data are protected? It's essential to count on a safe system, which takes all the necessary precautions to prevent hack attacks and data leaks.

Price

The price is another important factor when it comes to selecting a CMS. The popular CMS platforms provide a wide range of plans, including free options. The price varies according to the features. Set your budget, and make a list of the tools you prioritize to select a platform that meets your needs and you can afford.

1. Wix

Create a Wix website today

Wix CMS gives you the freedom to create, design, and manage your website the way you want. Wix editor uses the drag-and-drop feature to enable you to customize each web page, such as resizing and rotating elements, adding images, and choosing a color palette.

The platform has a library of pre-built templates, images, and extensive font selections. You can also upload files of your own to enrich your pages, with videos and custom animations, for instance. Besides, you are going to count on SSL web security, 24/7 website monitoring, built-in accessibility, analytics, and SEO tools.

Key features:

  • Wix Editor
  • Wix ADI
  • Pre-built templates
  • Marketing integrations
  • SEO tools
  • Built-in analytics
  • Store manager

2. Wix AI

WIX AI

All you need to do to create a website with Wix AI is describe the features and design elements you want. The platform will generate a website based on the guidelines you gave it. With just a few clicks, you will have an entirely customized layout to fit your content.

You don't need to know how to code or be a design expert, the AI will do the hard work for you. Once the AI generates the website, you can modify its details as you wish, changing the colors, and fonts, inserting images and videos, and much more.

Key features:

  • AI-powered
  • Easy to use
  • Responsive design
  • Suffle layouts
  • Customization tools
  • Built-in business solutions
  • Optimized to load fast
  • Escalable and reliable web hosting
  • Business growth solutions
  • 24/7 customer support

3. WordPress

WordPress website

With WordPress, you can create any kind of website, use professionally designed themes, and customize the pages by adding photos, forms, and maps, for example. Popular worldwide, this CMS offers thousands of plugins to help you add more advanced functionalities to your website, manage it, and track performance.

If you need any help you can count on a 1-on-1 quick-start session with a member of the customer support team. Another benefit is that you can try it for free.

Key features:

  • Website builder
  • Custom domain
  • Pre-built templates
  • Built-in social sharing
  • In-depth stats
  • Search engine optimized

4. SITE123

SITE123 website builder

SITE123 has an intuitive website editor that doesn't require coding. You can create mobile-friendly pages, register your domain, and host it for free. Define the website type you wish to make, choose a template, select the content, and get it published.

To make sure your website can rank well on search engines, the platform also provides SEO tools. If you have any doubts, you can contact the 24/7 customer support. The SITE123 team will guide you to help to build a successful website.

Key features:

  • Website editor
  • Pre-built templates
  • Free hosting
  • Custom domains
  • SEO tools
  • Sell globally
  • 24/7 customer support

5. Hostgator

Hostgator page

To help you easily build your website, Hostgator offers the Gator Website Builder. You answer a few questions, and the platform makes the website design for you, including layout, images, and even content.

You can use the editor to customize, make the changes you wish, and enjoy the logo maker to have a new logo for your brand. Hostgator provides analytics tools, so you can follow up on your website performance and identify where you need to improve. The platform also gives a 45-day guarantee and offers 24/7 customer support.

Key features:

  • Easy to use
  • Logo maker
  • Inventory management
  • Image library
  • Search optimized
  • 24/7 support
  • Multiple hosting options

6. Bluehost

Bluehost page

Bluehost is an intuitive CMS that allows you to build your website as you want and also gives you the necessary tools to manage it. You can start by selecting your domain name, then choose a pre-built template and customize it.

By using the SEO tools provided by the platform, your pages will be more likely to rank in the first result pages in search engines like Google. If you need expert help to solve any problem with the website, you can request 1:1 guidance, and enjoy 24/7 customer support too. Enjoy WooCommerce features to build an online store.

Key features:

  • Free domain
  • Free SSL
  • Free CDN
  • Pre-built templates
  • Insightful analytics
  • Automated security updates
  • Backup data protection
  • 24/7 support
  • SEO tools
  • Powerful plugins

7. Webnode

Webnode page

Webnode provides a user-friendly CMS, with an intuitive editor that enables you to create pages using pre-built templates. You don't need to install anything to edit your website, it's possible to manage everything on your browser.

All websites created using Webnode have SSL certificates and use HTTPS. To help you grow your traffic, the platform counts on SEO tools, and the system is available in 24 languages.

Key features:

  • User-friendly platform
  • Reliable hosting
  • Backup previous versions of your website
  • SEO tools
  • Pre-built templates
  • Intuitive store management

8. GoDaddy

GoDaddy page

GoDaddy allows you to create different types of websites, from blogs to ecommerce sites, add multiple sections, and use pre-built templates. Customize the pages with the editor, adding texts, images, menus, your brand's logo, changing colors, and much more.

Create a custom domain, and use GoDaddy's tools to enhance your website results. It provides a marketing and analytics dashboard, so you can keep track of key performance indicators (KPIs), such as organic traffic and the number of conversions.

Key features:

  • Website builder
  • SSL certificate
  • Analytics tools
  • Online store and marketplace selling
  • Inventory management
  • 24/7 customer support

9. Pixpa

Pixpa page

Pixpa enables you to create your own portfolio website. If you work in the creative industry, as a designer or a photographer, for instance, it's important to have a website where people can see your previous work.

Pixpa offers pre-built responsive website templates and several features so you can develop every page of your website without having to know how to code. It's possible to add videos, galleries, and forms, and customize the website as you prefer.

Key features:

  • Made for creators
  • Pre-built templates
  • 24/7 customer support
  • 15-day free trial
  • Responsive design
  • Fully customizable
  • SEO tools

10. Strikingly

Strikingly page

Strikingly provides an easy-to-use editor that enables you to customize your pages, and create make an online store. The platform is optimized to help you add selling features, such as connecting to PayPal and Stripe, configuring shipping, and adding coupons, memberships, and log-ins.

It's possible to create a blog page as well, include live chat, forms, and show your Instagram, Facebook, and X feed directly on your website. You can also count on analytics and HTTPS built-in.

Key features:

  • Make a website in minutes
  • Ecommerce built-in
  • Analytics built-in
  • HTTPS built-in
  • 24/7 customer support

11. Weebly

Weebly page

Weebly provides you with a step-by-step guide on how to build and launch a website including expert starter guides and planning tools. With this CMS, you can customize your website and choose a theme developed by designers.

The drag-and-drop editor makes it easy to insert and organize elements on the web pages, you can include images, animation effects, videos, texts, and a search bar, for instance. Enjoy the SEO and Marketing tools to enhance performance. When it comes to security, the platform has an SSL certificate and DDoS mitigation,

Key features:

  • Drag-and-drop builder
  • Image editor
  • Integrated analytics
  • Free website hosting service
  • SSL certificates
  • SEO and marketing tools

12. Webflow

Webflow page

Webflow enables you to build a website using an intuitive editor and create and add new content. You will count on SEO tools, for example, to add meta descriptions, and customize URLs.

You can work on a team by inviting other collaborators to edit the website, then track the alterations, and identify who made them before publishing any content. It's also possible to integrate Webflow with your CRM, create workflows, and also connect with multiple plugins.

Key features:

  • Intuitive editor
  • SEO tools
  • Ecommerce management tools
  • Integrate with CRM
  • Create workflows
  • Multiple plugin options

13. Joomla

Joomla page

Joomla gives you the tools you need to create websites, applications, templates, and extensions. You can develop, organize, and manage content using its system, where you are also going to find several tutorials and guides to help if you have any doubts.

The platform is open-source and is available for free. When it comes to security, you will have two-factor authentication and extensive access control levels. Joomla also has more than 70 translation packs.

Key features:

  • Free open-source software
  • Create websites, apps, templates, and extensions
  • Search engine optimized
  • More than 70 translation packages
  • Publishing tools

14. HubSpot

HubSpot CMS page

HubSpot allows you to develop your website using a drag-and-drop editor, and integrate it with HubSpot CRM software/ You can personalize your webpage for every visitor, enjoy SEO tools, insert a live chat to engage, and other page elements.

Include your team in the website management and content creation by assigning roles to every member inside the CMS platform. You can control access permissions, and choose who can edit or publish content, for instance.

Key features:

  • Website themes
  • Drag-and-drop editor
  • SEO recommendations
  • Fully integrated CRM
  • Adaptive testing
  • 24/7 customer support

15. SquareSpace

SquareSpace page

With SquareSpace, you can start creating your website by choosing a pre-built template, and then personalize each page. It enables you to select color palettes and add images, text, and other graphic elements.

Besides, the platform offers tools to create email campaigns and use social media to promote your website. You may create different types of pages, such as a blog, portfolio, curriculum vitae, and online store.

Key features:

  • Wide range of templates
  • Marketing tools
  • Ecommerce tools
  • Logo maker
  • 24/7 customer support
  • Free trial

16. Jimdo

Jimdo page

Use Jimdo's built-in design features to personalize every detail of your website pages. Add the images, logo, and text, and position every element to make it easy for users to navigate through it.

All the websites are developed with a responsive design, so the user can enjoy them whether they are on their mobile devices or desktop computers. Count on Jimdo's free image bank to use high-quality photos that will make your website more appealing.

Key features:

  • Built-in design features
  • Responsive design
  • Copyright-free photos
  • Connect with social media
  • SEO tools

17. Dorik

Dorik page

"Build beautiful websites in minutes, without code", that's what Dorik proposes to its users. You will have a single platform to not only build your pages but also maintain them always updated. For example, by inserting new articles and features as you see necessary.

The platform offers more than 60 professional templates and over 250 UI blocks. You will have a free SSL certificate, and the website will be hosted on AWS and Digital Ocean. If you plan to build an ecommerce, there is the option to integrate PayPal, Stripe, and Gumroad. You also can add subscription forms to your website.

Key features:

  • More than 60 templates
  • Over 250 blocks
  • Free SSL
  • Payment integration
  • Custom domain
  • Export code

18. Simvoly

Simvoly page

Simvoly allows you to create your own customized website using the drag-and-drop tool. It offers several assets to make it even simpler to design the pages the way you wish, which includes more than 200 templates, custom blocks, and elements. Choose the fonts, and color palette, add images, and make A/B tests too. The design is fully responsive.

Key features:

  • Page builder
  • Drag-and-drop tool
  • More than 200 templates
  • A/B test
  • Responsive design
  • Sales funnels
  • Custom checkouts
  • AI assistant

19. Ionos

Ionos page

With Ionos, you can build a website in a few steps. First, choose a design, then add your content, and click publish. In each one of those steps, you are going to count on several tools to help you customize every page, and get a high-performance website.

Ionos provides multiple industry-specific templates, for example, to online stores, restaurants, real estate businesses, and travel agencies. You can edit the images and texts as you prefer, and enjoy the free image bank that contains more than 17,000 photos.

Key features:

Professional templates

Customization tools

SEO tools

Free SSL certificate

Responsive design

Easy analytics

Built-in privacy tools

20. Web.Com

Web.com page

Web.Com has an intuitive interface, so it becomes easy to build different types of websites the way you wish. Use the drag-and-drop tool to customize every detail of your pages, including the text, photos, and where you will put every button.

If you have any doubts, you can even count on one free hour of web design support. Web.Com provides you with more than 150 professionally designed templates, and ready-made content blocks too. They have multiple website plans, so you can choose the one that fits your needs and budget.

Key features:

  • Customizable templates
  • Easy drag-and-drop technology
  • Built-in web hosting
  • SSL certificate
  • Expert support
  • User-friendly marketing tools

Whether you have a restaurant, a bookstore, or a law firm, having a website has become a necessity in 2024. It gives credibility to your business and helps to attract more customers. However, it's essential to count on the right tools to develop a high-quality website, and this includes a content management system.

Choose among popular CMS platforms, and start developing your pages. Enjoy the fre trials many of them offer to ensure you are making the right choice. To empower your website, it's interesting to add a live chat feature, like JivoChat, so every page visitor can talk in real time with your team. Consider that possibility as well.

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